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Dr Matt Dixon is a globally respected authority on customer experience and business development, whose pioneering research has transformed the way companies engage clients and drive growth. A Founding Partner of DCM Insights, Matt draws on data-driven strategies and research-backed frameworks to help organisations attract, retain and expand customer relationships. His influence spans both academia and industry, with his work featured extensively in Harvard Business Review, where he has authored over twenty influential articles on sales and customer service strategy.
Renowned for his best-selling books, Matt first made waves with “The Challenger Sale”, hailed as one of the most important advances in sales strategy in recent decades. Its sequel, “The Challenger Customer”, and subsequent titles such as “The Effortless Experience” and “The JOLT Effect”, have cemented his status as a leading voice in understanding and shaping the modern customer journey. His work introduced the revolutionary concept of customer effort reduction and the Customer Effort Score, now widely adopted by companies globally.
Matt’s reputation as a speaker stems not only from his ground-breaking insights, but also from his practical experience in leadership roles at prominent firms including Tethr, Korn Ferry Hay Group, and CEB (now Gartner). He has advised hundreds of senior leadership teams, including those of numerous Fortune 500 companies, and frequently headlines major industry conferences where he delivers compelling, evidence-based presentations that resonate with executives and decision-makers alike.
With a Ph.D. in Political Economy from the University of Pittsburgh, Matt combines academic rigour with real-world expertise. He is a powerful communicator who turns complex research into actionable insights that inspire change. To equip your team with cutting-edge strategies in customer experience and sales, hire Matt Dixon via The Cyber Security Speakers Agency.
Matt Dixon is regularly booked to engage audiences at events, read their latest feedback below:
“Matt was our keynote speaker at our annual summit. He is a great presenter and kept our audience engaged and entertained throughout his hour-long presentation. Our attendees talked about Matt’s speech for the rest of the summit, and that’s exactly the outcome we wanted!”
The Cyber Security Speakers Agency is the UK’s top speakers’ bureau specialising in digital data protection experts – named as the No.1 cyber security speakers agency in 2025!
We supply cyber security speakers for in-person and virtual corporate conferences across the globe. With our roster including former hackers, Chief Information Security Officers and more, we ensure audiences of all industries receive tailored advice on cyber security.
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